Doug Magill Designs
Communication-driven Design
I have always believed that good design is about communication — it doesn’t matter if the end result will be in print or on the web, good design first understands what the message is and who that message is intended for. As a graphic designer, I see myself as a problem solver, using the tools of design to deliver a message to an audience.
“Good design’s not about what medium you’re working in. It’s about thinking hard about what you want to do and what you have to work with before you start.”
– Susan Kare, graphics and digital font designer for the original Macintosh computer
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